Abbie Richardson

Successful collaborations begin with a strong understanding of our clients’ needs and what they are ultimately trying to achieve. We deliver unique, evidence-based approaches that allow pharma companies to get the most valid: • Pricing surveys – we deploy pharma pricing surveys that deliver valid, unbiased estimates of your product’s pricing potential. And we can show you the proof. • Predictive pricing analytics – Inpharmation analyses payers’ past decisions, using machine learning and econometrics, to deliver powerful predictions of your pricing potential. • International reference pricing – we have developed the industry’s most comprehensive algorithms to capture the full impact of reference pricing. • Demand market research – our approaches are designed and validated for the intricacies and idiosyncrasies of the pharma industry. We have techniques that can deal with pharma constraints such as too few respondents available to survey. • Forecasting – our forecasting software allows you to apply scientifically proven forecasting principles. Using our software, you can drop the most powerful pharma-validated forecasting techniques into your spreadsheets in seconds. If you would like to learn more about how we can help you please send me a LinkedIn message, or contact me via email (abbie.richardson@inpharmation.com) or telephone (+44 (0)1494 682080).